Tante Aline

Tante Aline is a Canadian bakery rooted in the culinary traditions of Quebec. Known for its authentic recipes and warm, homemade flavors, the brand wanted to honor its heritage while appealing to a new generation of customers. The challenge was to blend the comfort of tradition with a fresh, modern aesthetic that feels at home both in a neighborhood bakery and across digital platforms.

The branding direction pairs nostalgic cues—such as handcrafted typography and heritage-inspired motifs—with clean layouts and a contemporary color palette. This balance allows Tante Aline to celebrate its authenticity while presenting itself as a modern, approachable, and forward-looking bakery brand.